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emily durkin

FREELANCE CREATIVE PARTNER

Every creative decision drives performance. I specialize in turning strategy into high-performing paid social creative.

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What I Do

CREATIVE STRATEGY

Performance Creative Direction
Messaging & Hooks
Testing Strategy
Audience Targeting

CREATIVE EXECUTION

Paid Social Ad Design
Static & Carousel Design
Motion & Animation
Video Editing (UGC + Branded)
Faux-UGC Creative

TESTING & ITERATION

A/B Test Variations
Performance-Led Iteration
Creative Systems
Cross-Platform Adaptation

SOFTWARE

Adobe Creative Suite

Figma

Canva

AI Tools

Experience

I’m a Senior Graphic Designer focused on performance marketing, with 4 years of experience creating paid social campaigns for DTC brands. My background spans creative strategy, testing and optimization, and high-volume creative production, helping brands turn performance insights into effective creative.

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Let’s connect to discuss your creative goals.

CONTACT

(860) 930-5045

SOCIAL

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